Why do search ad extensions matter? The cost-per-click on ad extensions is lower than on a search ad headline They guarantee higher engagement for advertisers They...
Which ad extensions can serve automatically? Message, callout, and structured snippets Promotion, callout, and sitelink extensions Sitelink, callout, and structured snippets Sitelink, location, and call extensions
Match the marketing goal to the correct ad extension. You operate many retail stores and want potential customers to see the distance from their location to...
Which of the following is a core benefit of Google Ads automated bidding? User ID-based bidding Impression share-based bidding Daily budget pacing Auction-time bidding
Match each autobidding strategy to the right campaign goal. Visibility Revenue Conversions Traffic Maximize clicks Target impression share Target ROAS Target CPA Here are the...
How can Google Ads help you advance your business goals? Select All Correct Responses By building awareness of your brand By driving online, in-app, in-person, and...
Advertising with Google Ads starts with creating campaigns based on your business objectives. Which campaign type would you pick for each of the following scenarios? These...
Which two people might see an ad with the keyword +black +shirt (set as broad match modifier)? Select All Correct Responses Someone searching for the term...
Which part of a Search ad isn’t automatically generated by Dynamic Search Ads? All of these are automatically generated Description line Destination URL Headline
What is the key value proposition of Google Search campaigns? Appear as a text ad, a video ad, or a banner ad on one of Google’s...
